改革开放30多年来,我国的对外贸易、国内贸易发生了翻天覆地的变化,在流通领域创新不断。当今世界平台经济的发展将对贸易经济转型产生三方面的重要影响。平台经济对传统零售业的影响电商对于传统零售业的冲击是无情的,数据显示,五年当中上海商品零售总额平均增长3%,而网络电商平均增长60.9%。分析其原因,有两点值得注意:第一,冲击最大的是百货业,多年来百货业采取引店进场的模式,无法掌控采购、经营、销售的资源,向电商转型必须要 Over the past 30 years of reform and opening up, tremendous changes have taken place in our country’s foreign trade and domestic trade, and innovation has continued in the field of circulation. The development of the platform economy in today’s world will have three major impacts on the economic restructuring of trade. Impact of Platform Economy on Traditional Retail Business E-commerce’s impact on the traditional retail industry is merciless. Statistics show that in five years, the total retail sales of goods in Shanghai increased by an average of 3% while that of online businesses increased by 60.9% on average. Analysis of the reasons, there are two points worth noting: First, the biggest impact is the department store industry, department store industry for many years to take the lead into the store model, can not control the procurement, management, marketing resources, the transformation must be to e-commerce