3月31日一大早,江苏省建湖县邮政局的100多名投递员,冒着初春略带寒意的冷风,在毛毛细雨中把一封封“小鸟”电动车的直邮通宣传函直接送到城乡投递段道的用户手中。这是建湖局与当地小鸟电动车经销商首次试发直邮通,随着后期宣传效果的逐步显现,越来越多的电动车经销商主动找上门来,要求与邮政合作。 Early morning of March 31, more than 100 couriers at Jianhu County Post Office in Jiangsu Province braved the cold chill in early spring and sent a letter of “Birdie” electric car direct mail through the drizzle Propaganda sent directly to the user in the urban and rural delivery section of the hands. This is the first time that the Jianhu Bureau and the local small-sized electric car dealer tried out the direct mail communication. With the gradual display of the publicity effect in the later period, more and more electric car dealers take the initiative to look for and request cooperation with the postal service.