论文部分内容阅读
目前,报业呈现出欣欣向荣的局面,城市党报在市场经济条件下的今天,具有非主流媒体不可比拟的竞争力,在愈演愈烈的报业竞争中,理应独树一帜。然而放眼报业市场,城市党报却在报业繁荣的时代走向滑坡,情势严重。市场竞争中,党报一统天下的优势已成为过去,而许多综合性都市类报纸,
At present, the newspaper industry has shown a prosperous situation. Under the condition of market economy, the urban party newspaper today has incomparable competitiveness in the non-mainstream media and should be unique in the ever-intensifying newspaper industry competition. However, looking at the newspaper market, the newspaper of the city party has been facing a landslide in the prosperous period of the newspaper industry and the situation is grave. In the market competition, the advantages of party newspapers and dictatorships have become the past, while many comprehensive metropolitan newspapers,