论文部分内容阅读
旅游价值是旅游景区存在和发展的根本,价值创新是景区价值获得飞跃的重要途径,价值创新能够帮助旅游景区在竞争中脱颖而出,赢得更为广阔的市场。本文分析论证了价值创新对旅游景区的促进作用,并结合灵山景区价值创新的实践进行案例研究,分析灵山景区三次价值创新的过程和特点,提出了价值创新的实施要点,旨在为国内旅游景区发展提供参考和借鉴。
Tourism value is the root of the existence and development of tourist attractions. Value innovation is an important way for scenic spots to get leap. Value innovation can help tourist attractions to stand out in the competition and win a broader market. This paper analyzes and demonstrates the role of value innovation in promoting tourist attractions. Based on the case study of value innovation in Lingshan scenic spot, this paper analyzes the process and characteristics of three value innovations in Lingshan scenic spot and puts forward the implementation essentials of value innovation in order to provide suggestions for domestic tourist attractions Development provides reference and reference.