期刊广告信息的开发不容忽视何荣利沈阳农业大学在市场经济的条件下，大多数期刊为了自身的生存与发展，正在引进经营机制，开展了多种形式的广告业务。广告作为一种宣传产品，引导消费的市场信息，将会长期地发展下去，而且信息内容、数量也会不断更新和增多。期刊广告信... Journal of advertising information development can not be ignored He Rongli Shenyang Agricultural University under the conditions of a market economy, most of the periodicals for their own survival and development, is the introduction of operating mechanisms, to carry out various forms of advertising. Advertising as a promotional product, guide the consumption of market information, will continue to develop in the long term, and information content, the number will continue to update and increase. Journal Advertising Letter ...