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随着计算机科学的不断进步和电信技术的大面积应用,智能电话日益普及,网民数量迅速增加,电信行业进入广泛竞争的时代,再加上我国加入WTO后的良好竞争与投资环境,这诸多因素都促进了电子商务的发展。但是仍然有很多因素没能跟上电子商务扩展的步伐。研究发现,因为区域经济发展的不平衡,传统消费行为、消费预期、传统商业模式等方面存在的差异,导致电子商务发展缓慢,这也使我国电子商务的发展重点与欧美国家存在差距。文中对互联网总体在中国的发展状况、影响因素进行了分析,对电子商务的未来发展需求进行了探索。
With the continuous progress of computer science and the large-scale application of telecom technology, the increasing popularization of smart phones, the rapid increase of the number of netizens, the era of extensive competition in the telecommunications industry, and the good competition and investment environment after China’s accession to the WTO, many factors Have promoted the development of e-commerce. However, many factors still fail to keep pace with the expansion of e-commerce. The study finds that due to the imbalance of regional economic development, the differences in traditional consumption behavior, consumption expectation and traditional business model lead to the slow development of e-commerce, which also makes the development of e-commerce in our country have a disparity with European and American countries. The paper analyzes the development status and influencing factors of the Internet in China and explores the future development of e-commerce.