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在新媒体时代背景下,民族地区应抓住东盟文化交流、“一带一路”等契机,充分将新媒体应用于民族文化传播中,借用新媒体的特性将民族文化传播品牌化,并获得长期的、持续的形象定位,打造民族文化对外传播的新格局,真正提高我国民族文化的全球影响力。
In the context of the new media era, the ethnic minority areas should seize the opportunity of cultural exchanges and the Belt and Road Initiative in the ASEAN to fully apply the new media to the dissemination of ethnic culture and brand the national culture through the characteristics of new media Long-term and sustained image orientation, create a new pattern of spreading national culture and truly raise the global influence of our national culture.