权威机构的最新调查表明,我国识字人口的阅读量近年来呈下降趋势,其购买图书的相对数量也在降低。 事实上,公众对图书阅读以及购买兴趣的缺失,发生在物质日益丰盛、社会购买力明显提高的当代,不能不说是大大违背了我们所了解的一般商业常识,亦即消费能力与消费行为的正 The latest survey conducted by authoritative agencies shows that the reading volume of the literate population in our country has been on a downward trend in recent years and the relative amount of books purchased has also dropped. In fact, the public’s loss of book reading and purchase interest occurs in the present day when materialism is abundant and social purchasing power is obviously raised. It goes without saying that it is a gross violation of the general business sense we know, that is, the positive influence of spending power and consumption behavior