当下新媒体的蓬勃发展,使传播方式发生了改变。当年从信息稀缺的连续性传播,到目前已经变成了注意力稀缺的碎片化传播。新闻报道的语境也由灌输的“教导”语境向客厅聊天式的语境转变。记者的职业技能从以往单纯的信息采集,向信息的采集、编辑、并给予观点转变。电视媒体作为传统媒体的一员,如何守正出奇、做强新闻影响力面临着强力的挑战。“我们是社会动态的探测器,我们是事件真相的放大镜,我们是百姓生活的温度计;我们 The current rapid development of new media has changed the mode of transmission. The continuous dissemination of information from the scarcity of information that year has now become a fragmented spread of attention scarcity. The context of news reporting is also changed from the inculcated ”teaching“ context to the parlor context. Reporter’s professional skills from the past purely information collection, information collection, editing, and to give a change of opinion. As a member of the traditional media, the television media is facing a powerful challenge in how to maintain its position as an influential news media. ”We are the detector of social dynamics, we are the magnifying glass of the truth of the incident, we are the thermometers of people’s lives; we