当前城市化进程不断加快,人们对于生活的品质要求更高,旅游消费需求日益增长,很多古镇、村落等富有民族特色和传统文化内涵的地区成为了旅游热点。但是因为旅游规划管理不到位,造成传统建筑的文化意义逐渐被削弱。因此,如何在经济开发建设过程中保护传统民族,并为人们提供更加优质的旅游体验成为了重点。本文首先对体验式旅游以及传统民族进行简要分析,其次对体验式旅游背景下的传统民族改造必要性进行总结,然后提出具体的改造策略。 At present, the process of urbanization is accelerating. People demand more for the quality of life and the tourism consumption needs are growing day by day. Many ancient towns, villages and other areas rich in national characteristics and traditional cultural connotations have become tourist hotspots. However, due to the lack of tourism planning and management, resulting in the cultural significance of traditional architecture gradually weakened. Therefore, how to protect the traditional ethnic groups in the process of economic development and construction and to provide people with a better tourist experience has become the focus. This article first makes a brief analysis of experiential tourism and traditional ethnic groups, then summarizes the necessity of traditional ethnic reconstruction in the context of experiential tourism, and then proposes specific strategies for transformation.