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中国的高等旅游教育从源起至今,对旅游业的发展影响巨大,为旅游业培养了大量应用型人才。但由于其规模化的发展道路,也出现了诸多问题,其中最典型的便是旅游人才培养与旅游市场需求错位,造成毕业生就业出现“低就业率”、“高流失率”的就业结构性矛盾,高等旅游教育遭遇了发展的瓶颈。对高等旅游教育发展的现状和存在的典型问题进行梳理,并在此基础上,提出一系列针对性策略。
Since its origins, China’s higher tourism education has had a tremendous impact on the development of tourism and has cultivated a large number of applied talents for the tourism industry. However, due to its large-scale development, many problems have emerged. The most typical one is the dislocation of tourism talent cultivation and tourism market demand, resulting in the employment of graduates such as “low employment rate”, “high turnover rate” Employment structural contradictions, higher tourism education has encountered a bottleneck in development. On the status quo of the development of higher tourism education and the typical problems that exist, and on this basis, put forward a series of targeted strategies.