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文化产业作为国民经济的重要组成部分。近年来,湖南文化产业的跨越式、超常规发展为增强国民经济实力做出了突出的贡献。但是,在经济与文化、传统与现实、优势与劣势的冲突与嬗变中,湖南省文化产业还将长时期处在欢欣与阵痛并存的状态中。为此,在了解湖南文化产业发展背景的基础,运用SWOT模式分析发展文化产业的优势,并提出了文化产业发展的路径,从而使文化产业发展成为湖南国民经济新的支柱产业。
Cultural industry as an important part of the national economy. In recent years, the leapfrogging and unconventional development of Hunan’s cultural industries has made outstanding contributions to enhancing the national economic strength. However, in the conflict and evolution between economy and culture, tradition and reality, strengths and weaknesses, the cultural industry in Hunan Province will remain in the state of delight and pain for a long time. Therefore, after understanding the background of the development of Hunan’s cultural industry, we analyzed the advantages of developing the cultural industry by using the SWOT model and put forward the path of the development of the cultural industry, so that the development of the cultural industry became a new pillar industry of Hunan’s national economy.