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本文从心理学视角出发,研究旅游+影视的大众需求,指出了影视旅游发展的方向与变迁,进一步提出了基于大众心理需求而应建立的影视旅游项目,探索发掘具有创意创新的旅游活动,为影视文化城的长远发展提供建设性意见。
From the perspective of psychology, this paper studies the public demand for tourism + film and television, points out the direction and changes of the development of film and television tourism, and further proposes the film and television tourism project which should be established based on the psychological needs of the general public, explores the tourism activities with creative innovation, Film Culture City’s long-term development to provide constructive advice.