近年来,电力行业普遍重视社会责任,纷纷开展社会公益活动。企业开展社会公益活动,不仅能外显企业的价值取向,也承担了企业的社会角色责任和义务。而不断提升和完善企业的价值观,将企业追求良好人文环境的价值取向传播给社会大众,促进社会的进步,也是每一个负责任的企业努力追求的方向。这种顺应社会主流的道德价值取向不但能增加企业社会形象的美誉度,同时可以对内提高凝聚力,激励员工的士气,促进企业自身 In recent years, the power industry has generally attached great importance to social responsibility and has carried out social welfare activities. Enterprises to carry out social welfare activities, not only can reveal the value orientation of enterprises, but also assume the corporate social responsibility and obligation. It is also the direction that every responsible enterprise strives to continuously promote and perfect the values ​​of the enterprise, spread the value orientation of pursuing a good humanistic environment to the general public and promote social progress. This kind of conformity to the social orientation of the moral values ​​not only can increase the reputation of corporate social image, at the same time you can increase cohesion, encourage staff morale and promote their own