“互联网+”与制造业的融合和变革已经从价值传递环节延伸到了价值创造环节,贯穿了从营销、研发设计、生产制造到服务等全生命周期。并且,在开放程度越高的环节融合越深,在距消费者越近的环节融合越多。归纳起来主要表现在五个方面:产品个性化,生产智能化、制造服务化、组织分散化、制造资源云化。产品个性化,也就是个性化定制。通过与消费者直接建立连接,消除中间冗余环节,对称消费者需求与工厂的信息,在 The integration and transformation of “Internet +” and manufacturing have extended from value delivery to value creation through the entire lifecycle of marketing, R & D, manufacturing and service. In addition, the deeper the degree of openness is, the greater the degree of integration at the closer distance to consumers. To sum up mainly in five aspects: product personalization, production intelligence, manufacturing services, organizational decentralization, cloud manufacturing resources. Product personalized, that is, personalized customization. By establishing direct connections with consumers, eliminating intermediate redundancies, symmetrical consumer needs and factory information,