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21世纪以来,国内一些学者从媒介伦理、新闻专业主义、心理学、社会学、政治学、美学等角度观照和探讨跨文化传播学的新命题。本文以单波教授所著《跨文化传播的问题与可能性》为例,从传播学的跨文化转向、跨文化传播的问题视域与基本议题、跨文化传播的全球场域与本土化、跨文化传播的多学科建构、跨文化传播学的研究方法等五个方面,刍议跨文化传播的学科建构与研究路径、学术趋向。
Since the 21st century, some domestic scholars have studied and discussed the new proposition of intercultural communication from the media ethics, news professionalism, psychology, sociology, politics and aesthetics. Taking the problem and possibility of intercultural communication as an example, this article analyzes the problems and possibilities of intercultural communication from the perspective of intercultural communication, cross-cultural issues of communication and basic topics, the global field and localization of intercultural communication, Multidisciplinary construction of intercultural communication and research methods of intercultural communication, and so on. It also discusses the disciplinary construction and research path and academic trend of intercultural communication.