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资源的匹配投入对企业绩效具有重要影响。本文基于效用理论构建了企业有形资源与无形资源的效用度量模型,在此基础上,进一步构建资源匹配测度模型,通过对参数的求解,得出了企业资源投入的效用值及资源间匹配关系。为确保模型设计的可行性与有效性,本文选取了制造业和高技术产业两类行业中的3家汽车企业和2家医药企业的上市公司数据对模型进行了验证分析。结果表明,效用值、匹配值与企业实际的资源投资状况相一致。模型为企业提供了测度资源投资效用与匹配状态的理论依据。
The matching of resources has an important impact on business performance. Based on the theory of utility, this paper constructs a utility measure model of corporate tangible and intangible resources. Based on this, it further builds resource matching measure model, and obtains the utility value of enterprise resource investment and the matching relationship between resources by solving the parameters. In order to ensure the feasibility and validity of the model design, this paper selected the data of three listed auto companies and two listed companies in two industries of manufacturing and high-tech industries to verify the model. The results show that the utility value and matching value are consistent with the actual resource investment of the enterprise. The model provides the theoretical basis for enterprises to measure the investment utility and matching status of resources.