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随着世界互联网的整体性发展,中国互联网获得了全面而高速的发展。尤其是新媒体的快速崛起,从技术层面构建了网络空间内信息搜集、存储、生产、流通与整合的基础设施。新媒体的发展提供了话语变革场景与契机,呈现出话语空间多元化的民间话语空间不断发展,话语主体意识显著增强,话语表述众声喧哗、良莠并存等特征。由此可见,人们对于新媒体手段、技术的运用,已渗透到社会空间和私人领域的各个方面,对社会话语生产、流通与意义建构乃至整体性话语生态变革的总体考察与分析,需要建基于此。
With the overall development of the Internet in the world, China’s Internet has enjoyed a comprehensive and rapid development. Especially the rapid rise of new media, from the technical level to build a network space information collection, storage, production, distribution and integration of infrastructure. The development of new media has provided a scene and an opportunity for discourse change, showing the continuous development of folk discourse space with diversified discourse space, markedly increased awareness of the subject of discourse, discourse discredited and mixed with good and bad characteristics. From this we can see that people’s use of new media tools and techniques has penetrated into all aspects of social space and the private sphere. The overall investigation and analysis of the social discourse, circulation and construction of meaning, and even the overall discourse ecological change need to be based on this.