汽车运动与汽车市场的完美结合——在新形势、新市场、新思路、新模式研讨会上的发言

来源 :中国汽配市场 | 被引量 : 0次 | 上传用户:leobear
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《中国豪车报告》在不久前发布,中国已经取代美国和德国等汽车消费大国,一跃成为众多顶级豪车品牌的全球第一大市场。北京金港汽车公园作为顶级座驾经销商云集之地,已经囊括了全球十大顶级豪车品牌中的八家。过去三年北京汽车销售滑坡,而金港园区内豪车销售额连续三年两位数逆势增长,到2013年园区内汽车市场交易额已达到51亿2千万。这一切都源于汽车运动,以汽车运动促进汽车贸易与服务,从而带动汽车文化的蓬勃发展。 China Luxury Cars Report was released not long ago. China has replaced the major consumer countries such as the United States and Germany and became the world’s largest market for many top luxury car brands. Beijing Golden Port Auto Park as the top car dealers gathered in the area, has included the world’s top ten luxury car brands in eight. In the past three years, the sales of automobiles in Beijing have been on the decline. The sales of luxury cars in the Golden Harbor Zone have contrarian growth for three consecutive years. By 2013, the turnover in the automobile market in the park has reached 5.12 billion. All this stems from motor sports, motor sports to promote trade and services, thus driving the car culture to flourish.
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