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随着社会文明水平的不断提高,视觉传达设计并不只是像传统的设计一样紧紧围绕市场与价值,而是增加了新型的情感设计因素,这样不仅可以引起观者的共鸣,还可以突破传统的设计,创新设计方式,促进视觉传达设计的发展。本论文就在此基础上结合情感要素在视觉传达设计的发展趋势与基本概念对如何促进情感设计在视觉传达设计中的发展提出几点可行性的建议。
With the continuous improvement of the level of social civilization, visual communication design is not just around the market and value as traditional design, but added a new type of emotional design factors, not only can arouse the viewer’s resonance, but also break the tradition Design, innovative design, and promote the development of visual communication design. On the basis of this, this dissertation proposes some feasible suggestions on how to promote the development of emotion design in visual communication design by combining the development trend and basic concepts of emotion communication in visual communication design.