过去谈到新闻传媒领域,一直使用“新闻宣传工作”这个提法,而这次习总书记在讲话中,用了一个新提法,即“新闻舆论工作”。这决不仅仅是简单的提法变化,而展现出习总书记传媒思想的新理念和新认识。首先,它反映了时代的新要求。新闻传播的条件和背景在今天发生了很大的变化。社会存在决定社会意识,今天的社会存在与过去有很大不同,人们的社会意识必然也要发生相应变化,以求适应新的社会存在。以互联网为代表的信息传输技术的迅猛发展和广泛应用,给 In the past, when talking about the field of news media, he always used the reference to “press and publicity work.” In his speech, General Secretary Xi used a new formulation, namely, “press public opinion work.” This is by no means a simple change of formulation, but a new concept and new understanding of the thinking of General Secretary Chu on media. First, it reflects the new requirements of the times. The conditions and background of news distribution have undergone great changes today. Social existence determines the social consciousness. Today’s social existence is very different from the past. People’s social consciousness must also change correspondingly so as to adapt to the new social existence. The rapid development and widespread application of information transmission technologies represented by the Internet have given