如果说《七种武器》中,古龙均另有所指的话,在广告中,同样让我感觉有七种与众不同的武器支持着我们每一位年轻的广告人向未来的目标奋进……一、长生剑窗外有路,很远,因雨而辨别不清方向。客户的心思岂非也正象这雨,永远让你琢磨不透。与客户的沟通似乎是一门很深很深的学问,有时候让你无所适从。他们一个一个都象是广告大师,拍着胸口对你说:“我做这种产品几十年了,我不比任何消费者了解这个行业!广告按我说的去做,我的产品一定 If, in the “seven weapons”, Cologne refers to anything else, it also makes me feel in the advertisement that there are seven different kinds of weapons that support every young ad man we are heading for the future. First, Changsheng sword out the window, far away, because of the rain to distinguish unclear direction. Is it just like the customer’s mind is also the rain, never let you unpredictable. Communication with customers seems to be a very deep knowledge, and sometimes let you know what to do. They are one by one like a master advertising, patting his chest and said to you: "I do this product for decades, I do not understand this industry than any consumer! Advertising as I said to do, my product must