一、知识资本运营的基本理念最早提出知识资本概念的是加尔布雷思,他认为知识资本是一种知识性的活动,是一种动态的资本,而不是固定的资本形式。而斯图尔特则认为,知识资本是企业、组织和一个国家最有价值的资产,员工的技能和知识、顾客忠诚,以及公司的组织文化、制度和运作中所包含的集体知识,都体现着知识资本。 First, the basic concept of knowledge-based capital operation The earliest concept of the concept of knowledge capital is Galbraith, he believes that intellectual capital is a knowledge-based activities, is a dynamic capital, not a fixed form of capital. And Stuart thinks that intellectual capital is the most valuable asset for enterprises, organizations and a country. The skills and knowledge of employees, customer loyalty, and the collective knowledge contained in the company’s organizational culture, system and operation all embody knowledge capital .