通观世界服务品牌的营销战略,重在得人才,“得人才者得天下”。成功的品牌背后是企业家,成功企业家背后是一群品牌营运的专业人士。即成功的首脑+一群营运的专业人士=成功的品牌。要成功地实施服务营销战略,既要靠企业的首脑人物,也要靠众多支持首脑、协助首脑人物营运企业服务品牌的专业人士。特别在企业高速发展阶段,通常会遇到“速率”和“能率”的矛盾,矛盾之一是理想的职业管理经理人才跟不上趟,这是市场发展中经营者们的一大烦恼。因此,有远见 Throughout the world marketing brand marketing strategy, focusing on talent, “have the talent to get the world ”. Behind the successful brand is the entrepreneur. Behind the successful entrepreneur is a group of professionals who operate the brand. That is, the successful leader + a group of operating professionals = a successful brand. Successful implementation of service marketing strategies depends not only on the company’s leaders, but also on many professionals who support the head and assist the heads of people in the operation of corporate service brands. Especially in the high-speed development stage of a company, there is usually a contradiction between “rate” and “rate”. One of the contradictions is that ideal career management managers are not able to keep up, which is one of the operators in market development. Big troubles. So visionary