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达成交易的步骤可分为四个:找出有需求的人,找出有购买力的人,建构买方欲望,让买方做出决定。时时记住这四个步骤,您就有望成为营销高手有些业务员参与过所谓的ABc(Always be Closing,以成交为第一要务)座谈会,从与客户接触的那一刻起,他们就急着赶快完成交易,这未免操之过急了。而有些人则只在他们明白买方不打算接受时才使用成交策略,这样又太慢了。除非你了解到成交策略只能促使买主早做决定,否则不可能成为成交高手,因为你总是与最佳时机失之交臂。谈判的最重要秘诀是:迅
There are four steps in a deal: finding people in need, finding people who have the purchasing power, building the buyer’s desires, and letting the buyer make a decision. Always remember these four steps, you are expected to become a marketing expert Some clerk participated in the so-called ABc (Always be Closing, to deal as a priority) Symposium, from the moment of contact with customers, they hurry Quickly complete the transaction, which is too hasty. Others, on the other hand, are too slow to use the deal strategy only if they understand that the buyer is not going to accept it. Unless you understand that a deal strategy can only motivate buyers to make a quick decision, you can not be a bargain hunter because you are always out of touch with the best time. The most important secret to the negotiation is: Xun