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当人类的传播方式经历了口头传播、书面语传播,继而来到以古登堡发明印刷机和本杰明·戴发行《太阳报》为标志的传播时代,大众传播开始展现出无限的风光;尤其是卫星电视的问世,使偌大的地球宛如一个村庄,任何地方发生重大新闻均可做到“信息立得”。于是,大众传播风光无限,并使得大众传媒业成为人们争相淘金的领地。
When the mode of human communication went through verbal and written language and then came to the age of communication marked by the publication of the Gutenberg press and Benjamin Day’s “The Sun,” the mass media began to show its infinite beauty; in particular, the satellite The advent of television, so huge earth like a village, wherever major news can be done “information legislation ”. As a result, the mass media has a great deal of publicity and has made the mass media industry a home to gold rush.