解决客户问题才最重要。基本概念很简单——隐形营销是王道。最有效的营销沟通是把客户及潜在客户(而不是你的公司)放在首位。当你专注于客户及潜在客户的需求时,往往更容易实现公司的自身需求。太多网站都忘了这一点。比起解决客户问题来说,它更热衷于谈论自己。不关注产品利益,更别说什么帮助潜在客户和客户解决问题——自恋型的网站对自己引人注目的工程产品、优越的制造技术、聪明的员工和办公室夸夸其谈。然而,普通浏览者的注意力以秒为单位,他会快速扫一眼网页,而不是阅读每个字,因此,自恋的网站和自恋的同桌就餐者一样让人反感。 Solve customer problems is the most important. The basic concept is simple - stealth marketing is king. The most effective marketing communication is to put customers and prospects (not your company) first. When you focus on the needs of your customers and potential customers, it is often easier to meet the company’s own needs. Too many websites have forgotten this. It is more passionate about talking to yourself than solving a client’s problem. Do not focus on product benefits, let alone help potential customers and customers solve problems - narcissistic websites boast about their compelling engineering products, superior manufacturing skills, clever staff and offices. However, the average viewer’s attention in seconds, he will quickly glance at the web page, rather than read every word, so narcissistic sites and narcissistic peer-to-peer disgusting.