本刊讯(通讯员胡宏)7月25日,由中国企业联合会、中国企业家协会主办的“2015年全国企业文化年会”在北京召开。会议以“转型与超越——经济新常态下的企业文化建设”为主题,深入探讨了新常态下企业文化建设的新特点、新趋势,以及如何发挥企业文化在经济转型和企业改革中的引领作用,提升企业在新常态下的凝聚力、创造力和竞争力。为推广我国企业文化建设的成功经验,表彰企业和企业家在企业文化理论创新和实践探素方 Our correspondent (correspondent Hu Hong) July 25, organized by the China Enterprise Confederation, China Entrepreneurs Association “2015 National Conference on Corporate Culture ” held in Beijing. With the theme of “Transformation and Transcendence - Corporate Culture Building under New Economic Conditions”, the conference explored in depth the new characteristics and new trends of corporate culture building under the new normal and how to bring the corporate culture into full play during the economic restructuring and enterprise reform The leading role of enterprises to enhance cohesion, creativity and competitiveness of enterprises in the new normal. In order to promote the successful experience of our country’s corporate culture construction and commend enterprises and entrepreneurs in the theoretical innovation and practice of corporate culture