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浮梁是著名茶乡,茶叶历史悠久,茶文化资源丰富,具有丰富的茶文化遗址和非物质遗产,形成了特色鲜明的茶文化旅游资源。目前,浮梁茶文化在旅游资源开发过程中还存在宣传挖掘旅游资源不够、旅游线路基础设施建设滞后、旅游产品单一、旅游从业人员素质不高、思想观念落后等问题。浮梁县应挖掘整合丰富的人文资源,对旅游线路和产品进行合理开发,充分发扬其茶文化旅游资源的特色,以有效助推浮梁茶文化旅游产业的开发,促进浮梁茶文化旅游的发展,树立江西茶乡的良好形象。
Fuliang is a famous tea town, with a long history of tea, tea culture is rich in resources, rich in tea culture sites and intangible heritage, formed a distinct tea culture and tourism resources. At present, Fuliang tea culture in the process of tourism resources development there are still propaganda and mining tourism resources are not enough, lagging behind the construction of infrastructure of tourist routes, tourism products a single, tourism practitioners are not high quality, backward ideas and other issues. Fuliang County should excavate and integrate rich human resources, carry out rational development of tourist routes and products, fully develop the characteristics of its tea culture tourism resources, effectively promote the development of the tourist industry of Fuliang Tea and promote the cultural tourism of Fuliang Tea Development, establish a good image of tea in Jiangxi Province.