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韩国网上集合店迎来了新的局面,度过了代销阶段,开始通过自营品牌提高收益。W CONCEPT从成立初期就推出了自营品牌frontrow,这项差别化战略赢得了消费者的积极反响,现在frontrow品牌担负起了W CONCEPT30~40%的销售业绩。据悉,musinsa最近也在着手自营品牌事宜;29CM、hiphoper也为开发独特产
Korea online collection store ushered in a new situation, spent the consignment phase, began to increase revenue through self-owned brands. W CONCEPT since its inception launched its own brand frontrow, this differentiation strategy has won the positive response from consumers, and now frontrow brand to assume the W CONCEPT 30 ~ 40% sales. It is reported, musinsa also recently started own brand issues; 29CM, hiphoper also for the development of unique products