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广告拦截的出现对媒体、广告生存产生巨大震荡。广告拦截与反广告拦截之间的这场较量厮杀,既有温和派,积极与用户沟通,以真情实意唤醒用户劝解其舍弃广告拦截插件;也有强硬派,迫使用户在非此即彼之间做出选择,或以法律层面提请诉讼、技术层面火拼源代码等方式试图遏制对手;当然也有理性派,选择开辟市场,寻求盈利空间。这也敦促媒体破茧而出,推动整个互联网生态向着健康可持续方向发展。
The ad interception of the media, advertising, a huge shock to survive. Ad blocking and anti-advertising intercept between this contest, both moderates, and actively communicate with the user, in order to awaken the truth, the user persuaded them to give up their advertising intercept plug-ins; there are hard-liners, forcing users to do it or they do Out of choice, or lawsuit to bring litigation, technical level source code, such as trying to curb rival Rival; of course, there are rationalists, choose to open up the market, seeking profit margins. It also urged the media to break through and push the entire Internet ecosystem toward a healthy and sustainable direction.