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包装是否成功,将直接影响到消费者的感官,影响到购买欲以及产品的接受程度,而这些又是一个商品能否打开市场非常重要的因素之一,所以包装设计在商品的销售与宣传中所占据的位置越来越重要。
Whether the package is successful or not will directly affect the consumers’ senses and affect the purchasing desire and product acceptance. These are also very important factors for whether or not a product can open the market. Therefore, the packaging design in the sales and promotion of the product The place occupied is more and more important.