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“给我一个W！给我一个A！给我一个L！给我一个M！给我一个A！给我一个R！给我一个T！拼起来是什么？沃尔玛(Wal－Mart)！谁是第一？顾客！”沃尔玛的员工每天早上都会狂热地叫喊这句话，不管他们愿不愿意，他们都必须叫喊。这是沃尔玛的创始人山姆·沃尔顿想到的主意，据说，
“Give me a W! Give me a A! Give me a L! Give me a M! Give me a A! Give me a R! Give me a T! What is it? Wal-Mart! Who is First Customer! ”Wal-Mart employees cried madly every morning, and they must shout, whether they want it or not. This is the idea that Wal-Mart founder Sam Walton thought,