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在沈大高速公路上,曾贮立着一幅巨幅广告“某某信用社欢迎您!”,在车来车往中,它孤零零地伫立着,足有6米高的牌子却引不起任何人注意,广告效果收效甚微,究其原因不外乎广告点位选择的错位。好的创意需要好的点位与之结合,做到广告与消费者的互动,像上面提到的广告则是“秋波暗送”,金钱花了不少,却没收到应有的效果。无独有偶,在大连市内的一个并
On the Shen-Da Freeway, there was a huge advertisement “A Certain Credit Union Welcomes You!”, Which stands alone in a car and stands 6 meters high enough to attract Anyone noticed that the advertising effect with little effect, the reason is nothing more than the wrong choice of advertising. Good ideas need a good combination of points and do advertising and consumer interaction, such as the above-mentioned ads are “Qiu Bu dark delivery”, the money spent a lot, but did not receive the desired effect. Coincidentally, one in Dalian