当今,电视广播行业正在由传统的纯事业型向产业型转型,其中经济体制转变制度、高新技术的运用以及产业的激烈竞争、创新和品牌化,是当今电视广播行业发展的新特征。 Nowadays, the television broadcasting industry is transforming from the purely purely professional to the industrial one. Among them, the transformation of the economic system, the application of high technology and the intense competition, innovation and branding of the industry are the new characteristics of the development of the television broadcasting industry today.