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本文通过论述旅游地形象遮蔽形成因素的研究,提出旅游者感知角度的刻板印象是攀枝花市旅游地形象遮蔽的重要内在因素。分析了中国典型资源型城市——攀枝花市向“阳光康养”为核心的旅游城市转型中打破工业城市刻板印象,化解旅游地形象遮蔽的路径。
This paper discusses the formation of tourist destination shelter factors, and proposes that the stereotyped perception of tourists is an important internal factor that obscures the image of tourism destination in Panzhihua. This paper analyzes the path of breaking down the stereotypes of industrial cities and resolving the shadow of tourist destinations in the transformation of the tourist city with the core of “Sunshine and Kangshe” as a typical resource-based city in China - Panzhihua City.