论文部分内容阅读
随着改革开放带来的思想转变,总部的项目管理职能逐步由管理变为控制。同时,由于工程项目的投资巨大,以及不同地方的地域保护因素,很多市场营销的功能都在建筑企业的分支机构完成。业务增值的环节由分支机构和项目部实现,导致了企业总部沦为敲章机构,而且往往由于审批过多,效率过慢导致基层员工的病垢,甚至认为总部都是养闲人的地方。建筑企业总部到底应该做什么?如何才能实现自身的价
With the change of mind brought about by the reform and opening up, the project management function of the headquarters gradually becomes controlled by the management. At the same time, many of the marketing functions are done at the branches of construction companies due to the huge investment in construction projects and the geographical protection in different places. Business value-added aspects of the branch and the project department to achieve, resulting in the headquarters of the corporation reduced to knocking the body, and often due to over-approval, inefficiency led to the grass-roots workers scale, and even think that the headquarters are leisure and recreation areas. What should be done in the headquarters of a construction company? How can we realize our own price?