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博雅榜最大亮点是突破传统调查技术和方法,运用新媒体新技术,突出受众满意度和节目的社会价值、文化价值、市场价值、创新性等核心指标,并结合专家学者独立的理性评判,对节目的价值做出综合判断。创新要具有可植入可传播性话题的基因,这些话题符合当下社会的大众话题热点,是受众可以参与的。国内电视界、特别是综艺节目界都在说创新。当我们不断地强化所谓的满意度,强化网络关注度的时候,可能电视台依然在我行我素。因为,满意度不构成收入,不构成收视,不构成广告。
Boya list is the biggest highlight of breaking the traditional survey techniques and methods, the use of new media and new technologies, highlighting the audience satisfaction and program social, cultural, market value, innovation and other core indicators, combined with independent experts and scholars of rational judgments, right The value of the program to make a comprehensive judgment. Innovations should have genes that are implantable and transmissible, and those topics are in line with popular topics of the current society and are accessible to the audience. The domestic TV industry, especially the variety shows, are talking about innovation. When we continue to strengthen the so-called satisfaction, and strengthen the network when the concern may still be their own way. Because, satisfaction does not constitute income, does not constitute ratings, does not constitute advertising.