新媒体的发展,在逐渐改变着整个电影产业。新兴的新媒体形式成为电影发行的新渠道,为许多无法进入院线的电影提供了与观众见面的机会,有利于电影的多样化发展,并凭借其发行时间灵活、受众针对性强等优势获得了广阔的发展前景。同时,新媒体也在逐渐影响着电影的制作环节,出现了微电影和互动电影。新媒体改变了电影产业,也为电影发展带来了全新的理念。 The development of new media is gradually changing the entire movie industry. Emerging new media forms a new channel for film distribution, providing many inaccessible films with the opportunity to meet with viewers, contributing to the diversification of cinema and gaining access to the advantages of time-to-release and targeted audiences The broad development prospects. At the same time, new media are also gradually affecting the film production process, there have been micro-movies and interactive movies. The new media has changed the film industry, but also brought a whole new concept to the development of the film.