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众所周知,市场营销是一门集理论性与实践性为一体的应用学科,在课堂教学中可以通过信息技术和教学内容的整合,让学生将所学的计算机知识运用到实际操作中去,以提高实际运用能力。正是顺应这一趋势,在参加包含网络贸易、网络营销等内容的培训中,可将学生置身于真实的营销环境中,让其亲身感受市场营销的全过程,提高其分析问题、解决问题的能力,这无疑给职业中学市场营销教学改革指明了方向。
As we all know, marketing is a set of theoretical and practical as one of the applied disciplines in classroom teaching through the integration of information technology and teaching content, so that students will learn the computer knowledge into practical use to improve Practical ability to use. It is in conformity with this trend that when participating in the training that includes content such as online trade and internet marketing, students can be placed in a real marketing environment and experience the whole process of marketing and analysis of their problems and problems. Ability, which undoubtedly pointed out the direction of vocational education marketing reform.