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去年12月30日,是上海航空股份有限公司成立20周年。上航在上海建设成为国际贸易、金融、信息和航运中心的战略过程中,形成了独特的发展战略。以把“上海航空公司办成国内最好、顾客首选、具有国际水平的航空公司”为目标使命;以成本领先+差异化+枢纽港为经营战略;以安全第一、顾客至上、优质服务、追求卓越为企业精神,上航形成了以国内干线为主、支线为辅、地区和部分国际航线组合的航线网络;以参股、受让、投资的方式进行战略扩张,从而实现了公司快速、健康、持续、有效益的发展。
December 30 last year, is the 20th anniversary of the establishment of Shanghai Airlines Co., Ltd. Shanghai Airlines formed a unique development strategy in the strategic process of building Shanghai into an international trade, financial, information and shipping center. To “Shanghai Airlines to become the best in the country, the customer preferred, with international standards of airlines ” as the goal of the mission; to cost leadership + differentiation + hub port business strategy; safety first, the customer first, quality Service and the pursuit of excellence as the enterprise spirit, Shanghai Airlines has formed a route network that is dominated by the domestic trunk lines, supplemented by regional extensions and by a combination of regional and some international routes. The strategic expansion is carried out in the form of equity participation, transferee and investment so as to realize the rapid, Healthy, sustainable and effective development.