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为了配合党的十六大宣传,人民日报一版《今日谈》专栏2002年10月到12月开设了“从身边看变化”征文。由于征文讲述的都是发生在老百姓身边的故事,真实、鲜活、生动,以小见大,反映出改革开放以来神州大地的历史性巨变,因此一经推出,反响强烈,好评如潮。本文从思想上贴近、内容上贴近和形式上贴近这三个方面概括总结了“从身边看变化”征文取得成功的原因,说明了新闻媒体只要深入实际,思考问题,善于根据读者的要求策划选题,充分反映人民群众的意愿,就能把体现党的意志同反映人民群众的心声统一起来。相信读了此文,读者会得到有益的启示。
In line with the propaganda work of the 16th National Congress of the CPC, a version of Today’s Column of the People’s Daily was opened in October-December 2002 and published an essay entitled “Change from the Side”. As the essay tells the story of people living around, true, lively and vivid, small see the big, reflecting the historic changes since the reform and opening up the vast land of China, so once launched, a strong response, rave reviews. This article summarizes the reasons for the success of the essay “Change from the side” from the following three aspects: close approach, close approach and formal approach. It shows that as long as the news media deepens the reality and ponders the problem, it is good at planning and selecting the essay based on the readers’ requirements If we fully reflect the wishes of the masses, we can unify the expression of the will of the party with the reflection of the masses of the people. I believe read this article, readers will receive useful inspiration.