论文部分内容阅读
单品牌店不是做生意最快的方法,但对创立品牌,塑造统一的品牌形象来说至关重要。悦诗风吟、欧舒丹、林清轩……这些风格各异,或可爱、或清新的单品牌店,占据了商场一楼的重要位置,在熙熙攘攘的人流中,总能吸引女孩驻足,进店欣赏并尝试。单品牌店源自欧洲。1976年创立于英国的The Body Shop(美体小铺)是世界上第一个以化妆品单品
Single-brand stores are not the fastest way to do business, but they are crucial to creating a brand and shaping a unified brand image. Yue poetry style, L’Occitane, Lin Qingxuan ... ... these different styles, or cute, or a brand new single store, occupy the shopping malls on the first floor of an important position in the bustling crowd, always attract the girls to stop, into the store to enjoy and try . Single brand store originated in Europe. The Body Shop (Body Shop), founded in England in 1976, is the world’s first cosmetic product