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这两季样片的拍摄本着非常实用的思路展开,选择了小而有针对性的切入点,完全从影楼的实际需求出发。之所以反反复复地强调:深入了解实际的市场需求,因为这一点无疑是商业拍摄的核心之重。特别是面对今天这样的市场态势——产品同质化倾向严重,种种自说自话的“创新之作”层出不穷。但是归根结底,没有根植于对商业市场深入研究和判断的无缘之木是难以顺利生长的,无论在形式和风格上如何变化,只有那些吻合于客户的潜在需求、并适度超越习惯认知的产品才能在市场中生存。
The two quarter of the filming of shooting in a very practical way to start, select a small and targeted entry point, completely from the studio’s actual needs. The reason why we emphasize repeatedly: a deeper understanding of the actual market demand, because this is undoubtedly the core of commercial photography. Especially in the face of such a market situation today - product homogeneity tendencies are serious, all kinds of self-talking “innovation ” after another. However, in the final analysis, it is hard to grow without the root cause of in-depth research and judgment on the commercial market. No matter how it changes in form and style, only those products that are in conformity with the potential demand of the client and pass the appropriate habit Survive in the market.