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湖湘视觉文化是中华文化大背景下形成的具有独特地域色彩的区域性文化。在现代视觉文化研究与实践中继承湖湘文化优良传统,弘扬湖湘文化敢为人先的创新精神,求变创新、与时俱进是每个视觉文化工作者必备的素质。湘绣作品,就是把湖湘文化做到了可视化,人们可以通过湘绣作品这个载体感受湘湖文化。文章分析了湘湖风景名胜、历史名人、湖湘传统图案在湘绣产品中的运用,探讨传统文化元素如何在湘绣文化中更好地呈现。
Huxiang visual culture is a regional culture formed under the background of Chinese culture with unique geographical colors. In the study and practice of modern visual culture, inheriting the fine traditions of Huxiang culture, carrying forward the pioneering spirit of innovation and innovation in Huxiang culture, keeping pace with the times, is an indispensable quality for every visual culture worker. Hunan embroidery works, that is, to make the visualization of Huxiang culture, people can embroider the works of Hunan Embroidery Xianghu culture experience. The article analyzes the use of Xianghu scenic spots, famous historical figures and traditional Hunan motifs in Hunan embroidery products and discusses how the traditional cultural elements can be better presented in the embroidery culture.