一个品牌的价值,取决于多个方面,质量的,管理的,市场的,文化的等等。文化包括企业文化,品牌文化,而文化是一个企业的核心竞争力。文化是人来表现的,人是品牌资源中最能动的最活跃的力量。酒文化是酒类企业文化,品牌文化的极其重要的组成部分,它是静态的 The value of a brand depends on many aspects, quality, management, marketing, culture and more. Culture includes corporate culture, brand culture, and culture is an enterprise’s core competitiveness. Culture is the performance of people, people are the most dynamic and dynamic brand power. Wine culture is a very important part of alcoholic corporate culture and brand culture. It is static