所谓企业发展战略,指的是企业为谋取未来的发展,根据对目前和将来企业内外经济环境的预测和分析,所制定的为期较长的企业行动总规划和相应的实施措施。企业发展战略要解决的是未来的经营方向问题。发展战略切实可行,企业就能长期稳定发展;反之,企业在未来就会出现动荡和危机,在市场竞争日益激烈的情势下,每个企业都面临着严峻的挑战,同时,未来的发展变化又给每个企业带来新的机遇。然而,不同的企业,它们的应战能力与把握机遇、利用机遇的能力是大不相同的。这不仅仅取决于企业家个人的素质,更取决于企业组织机构体制的状况和企业内部各项资源的配比和质量。正确的发展 The so-called corporate development strategy refers to the long-term corporate action plan and corresponding implementation measures formulated by the company in order to seek future development, based on the prediction and analysis of current and future economic environment within and outside the company. The enterprise development strategy is to solve the problem of future business direction. The development strategy is practical and feasible, and the company will be able to develop steadily for a long period of time. Conversely, there will be turbulence and crisis in the future. Under the increasingly fierce market competition, each company will face severe challenges, and at the same time, the future development will change. Bring new opportunities to every business. However, different companies are different in their ability to respond to wars and in the ability to grasp opportunities and use opportunities. This depends not only on the individual qualities of entrepreneurs, but also on the state of the organization and institutions of the enterprise and the ratio and quality of the various resources within the company. Correct development