论文部分内容阅读
国家形象塑造长期以来被认为只是国家政府机构和大众媒体的事,然而其效果不尽如人意,随着市民社会的日益兴盛,民间传播发挥了越来越重要的作用,市民社会与政治国家的良性互动将是国家形象传播的重要途径。
National image building has long been regarded as only a matter of state government agencies and the mass media. However, its effect is not satisfactory. With the growing popularity of civil society, non-government communication has played an increasingly important role in civil society and political states Positive interaction will be an important way for the national image to spread.