这是一部别开生面的书。它不是学术著作,却有理论色彩;它不是通讯报道,却有大量信息;它不是报告文学,却有许多生动的描写。它是一部容纳多种体裁的“实录”——详实地记录了本书主人公王志纲从一个新闻记者到独立策划人“角色转换”的勤奋经历,其中有采访经验,有写作方法,有策划思路,有广告创意,有影视设计……包容量多,辐射面广,是一部新时代青年成才之路的“实录”。 This is an extraordinary book. It is not a scholarly work but a theoretical one; it is not newsletters, but it has a lot of information; it is not reportage but has many vivid descriptions. It is a “Record” that accommodates many genres - a detailed account of the diligence of Wang Zhigang, the protagonist of this book, from a journalist to an independent curator of “role change”, with interviewing experience, writing methods and planning ideas , Creative advertising, film and television design ... ... more capacity, a wide range of radiation, is a new era of young talent “Record.”