在我们的日常生活中,经常可以看见以古币造型为设计基础的标志设计,这些标志大多与银行或理财机构相关。我国货币历史源远流长,古币的种类也多种多样。本文就以这些标志为研究对象,简要研究与介绍了在标志中经常出现的古币造型、特点以及用古币造型进行标志设计存在的问题。 In our daily life, we often can see the design based on ancient coin styling logo design, these signs are mostly related to the bank or financial institutions. China’s currency history goes back to ancient times, and the types of old coins are also varied. In this paper, these signs for the study, a brief study and introduction of the signs often appear in the coin shape, characteristics and the use of ancient coin design for the existence of the problem.